The Board

Chairman | Ken Stock
Secretary | Peter Morgan
Directors | Peter Brice • Paul Ferronato
Jim Michell • Steve Noa • Nigel Rendell • Len Tenace • Samantha Wan
Special Advisors | Mark Dyson • Stephen Keys


Owner/operator of Stockwool Pty Ltd and involved in the wool industry as an exporter for 50 years. Married with two children and 6 grandchildren. Very proud of the work we at the MMWIF do for families in the rural community. Mob: 0418 328 924


Like many in the industry, Peter has spent his entire working life in the wool industry.  Firstly with the Western Australian Department of Agriculture, based in Port Hedland, when sheep were the principal livestock industry in the Pilbara.  This was followed by a move to become Regional Manager with AWTA in Fremantle when Presale testing was becoming an established part of the industry; and a later move to Head Office roles in Fremantle and Melbourne.

Peter retired from AWTA in 1999 after which he moved to the newly formed Australian Wool Industry Secretariat (AWIS) whose role is to supply industry services to the Associations representing Exporters, Processors, Private Treaty Merchants, Superfine Woolgrowers and to the Australian National Committee of IWTO (now known as Wool Industries Australia).  His roles since the mid 2000’s have been as Executive Director of the Australian Council of Wool Exporters and Processors and the Private Treaty Wool Merchants of Australia; and Public Officer of the Australian Superfine Wool Growers’ Association.


Peter has worked in the wool trade in both Australia and China for over 35 years. He has been involved in various aspects of the industry including buying, trading and Topmaking, and for the last six years has worked for Australian Merino Exports in Sydney. As a country boy Peter shares the passion of the other MMWIF directors for supporting people in the bush who are doing it tough and hopes to help bring assistance through the wonderful work of the MMWIF to many more deserving country people in need.  


Living legend of the Wool Trade with a heart as big as a lion. Jim worked closely with Mike Manion for many years and has been instrumental in many charity drives and initiatives to raise money for those less fortunate.


30 years in wool trade. Melbourne, Sydney and for the last ten years a well-known figure in the Western Australian wool trade as a buyer, trader and broker. Having spent many years around the great Mike Manion in Victoria, he is now very keen to extend the MMWIF benevolence into the great wool state of Western Australia in helping rural families.  Contact on 0477 574 154


As director of United Wool Company and ever present in the Melbourne Wool trade, Nigel’s ability to motivate and bring joy to any occassion is well known and endeared in Wool circles.


Len has been in the wool industry since 1976. He is a senior wool buyer and trader for Michell Wool who were established in 1870. Len has been married to Raelene since 1981, has three children and is most passionate about family and wool.  Len has seen many changes to the wool industry over the journey with the endurance of the rural community remaining the one constant during drought, flood, fire and low prices.

Len is proud to be associated with the MMWIF in assisting rural families in need.


Samantha is the Wool Business Specialist at Elders.
A first-generation Australian born, it was wool that took Sam from western Sydney to experience the strength of rural communities and in turn wool has become her connection to Australia.

A relative newcomer to the wool industry, Sam has been fortunate to experience the depth of support within the industry and is appreciative of the wool stories, advice and explanations from Michael Manion and many, many others in the wool trade.

Sam values what MMWIF stands for and is looking forward to supporting and contributing to the aims of the Foundation.

Special Advisor

Mark is Managing Director of the diverse Quality agribusiness group that includes Quality Wool and Quality Livestock.

Hailing from a family steeped in wool in Fremantle, Western Australia, Mark travelled the world meeting export clients and covering all wool growing regions across the country before taking advantage of a market opportunity in early 1991 to establish Quality Wool in South Australia.

A healthy relationship with Michael Manion started in Fremantle upon Michael’s trips west to attend local wool sales. It blossomed throughout the famous Adelaide wool sale days thanks to his strong support of Quality Wool and continued for many years later as a fellow exporter and client.

They were two long-term friends both like-minded in their support of those less fortunate and remain bonded in extending the legacy today, with the Quality group also maintaining its strong support of rural charities and communities throughout Australia.

STEPHEN KEYS board photo

Special Advisor

Stephen has worked in the wool industry for more than 40 years, starting as a wool broker in Goulburn NSW, before spending 10 years in Sydney, and then a move to Melbourne in 2008, where he was fortunate to meet Michael Manion.

Currently a Region Wool Manager with Nutrien Wool ( formerly Landmark & TWG Wool ) based in Brooklyn, Stephen recognises the importance of supporting rural families & communities, and is proud to be involved with Michael’s Foundation.

Past Directors